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CINCINNATI, May 23, 2023 ~ State Farm has signed an agreement with The E.W. Scripps Company to serve as title sponsor of "WNBA Friday Night Spotlight on ION" for the 2023 WNBA season. This multi-year agreement will televise regular-season games on Friday nights from May 26 to Sept. 8, and will be featured on a single network during national primetime windows every Friday night.
The first games are scheduled for April 20, with the Washington Mystics vs. Chicago Sky at 8 p.m., and Dallas Wings vs. Seattle Storm at 10 p.m. State Farm has had a 10-year relationship with the WNBA, beginning in 2013 when it became presenting partner of the WNBA Draft.
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Kristyn Cook, chief agency, sales and marketing officer at State Farm said: "We are constantly looking for ways to elevate women in sports, and WNBA Friday Night Showcase on ION will bring the excitement of women's basketball to even more people."
Tony Lamerato, vice president of revenue and sponsorships for Scripps Sports added: "State Farm has set the pace once again as we partner to raise the WNBA's profile. They are the perfect fit to title our new Friday night franchise on ION."
The E.W. Scripps Company is a Fortune 1000 journalism and media company based in Cincinnati that has been providing objective news and information for 145 years. Scripps Sports was launched in December 2022 as part of their mission to reach a broad national audience with deep local market relationships.
The first games are scheduled for April 20, with the Washington Mystics vs. Chicago Sky at 8 p.m., and Dallas Wings vs. Seattle Storm at 10 p.m. State Farm has had a 10-year relationship with the WNBA, beginning in 2013 when it became presenting partner of the WNBA Draft.
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Kristyn Cook, chief agency, sales and marketing officer at State Farm said: "We are constantly looking for ways to elevate women in sports, and WNBA Friday Night Showcase on ION will bring the excitement of women's basketball to even more people."
Tony Lamerato, vice president of revenue and sponsorships for Scripps Sports added: "State Farm has set the pace once again as we partner to raise the WNBA's profile. They are the perfect fit to title our new Friday night franchise on ION."
The E.W. Scripps Company is a Fortune 1000 journalism and media company based in Cincinnati that has been providing objective news and information for 145 years. Scripps Sports was launched in December 2022 as part of their mission to reach a broad national audience with deep local market relationships.
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