Palmer Holland Unveils New Product Knowledge Platform in Partnership with Knowde's AI Technology
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CLEVELAND, Aug. 25, 2025 ~ Palmer Holland, a leading distributor of specialty products in North America, has recently launched a new product knowledge platform powered by Knowde's advanced AI technology. This marks a significant step forward in the company's ongoing mission to establish connections that bring value to its customers, principals, and employees. The platform serves as a centralized hub for globally harmonizing product information, providing evergreen data that enables users to efficiently connect with solutions.

Knowde, a state-of-the-art software platform for the chemical and ingredient industry, is responsible for powering Palmer Holland's product data with its AI-driven Master Data Management Platform (MDM). This serves as the backbone for accurate, secure, and up-to-date product information across Palmer Holland's entire portfolio. Additionally, Knowde's Customer Experience Platform (CXP) simplifies product complexity by offering a modern and intuitive interface that makes it easier for customers to search, explore, and engage with Palmer Holland's products and offerings. This partnership reflects Palmer Holland's commitment to deeper supplier collaboration, enhanced customer service, digital transformation, and creating a strong foundation for accelerated growth.

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According to Charlie Laurie, CIO of Palmer Holland, "At Palmer Holland, we're investing in digitalization and AI technologies to deliver unmatched outcomes for our customers, principals, and employee-owners. This launch is more than just a technology upgrade; it is the foundation for how we will innovate, engage, and create value for years to come." He further adds that with Knowde's help, they are able to provide faster access to accurate product data while streamlining regulatory and compliance workflows. The platform also empowers their teams with tools and insights to be more efficient and drive results.

The new product knowledge platform powered by Knowde offers measurable benefits for both customers and principals of Palmer Holland. These include an enhanced customer experience through a stylish and user-friendly interface that allows solution-based exploration. Customers can also efficiently explore the company's offerings, request samples, and access technical documents, reducing wait times and enabling self-service. The platform also provides a single location for accurate and consistent product data across the portfolio. Additionally, it offers regulatory agility by quickly adapting to evolving global requirements through automated product attribute management.

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Ali Amin-Javaheri, Co-founder and CEO of Knowde, praises Palmer Holland for their dedication to innovation, principal collaboration, and delivering exceptional value to customers. He states that "Palmer Holland is proving why they're a leader in specialty distribution - they're betting on the future and putting customers, suppliers, and employees first." He further adds that with Knowde's AI-powered MDM and CXP solutions powering their product knowledge platform, Palmer Holland is streamlining product data, simplifying engagement, and creating new visibility across their portfolio. This partnership not only focuses on technology but also aims to fuel faster growth, strengthen relationships, and lead the next wave of digital innovation in the industry.

This initiative showcases Palmer Holland's commitment to innovation and delivering exceptional value to its customers. It sets the stage for future digital enhancements as the company continues to evolve to meet and exceed the industry's needs. With this new product knowledge platform powered by Knowde's AI technology, Palmer Holland is well-positioned to continue its success as a leader in specialty distribution.
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