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COLUMBUS, Ohio, Sept. 4, 2025 ~ As the 2025 NFL season kicks off, Nationwide has unveiled its latest advertising campaign featuring football legend and two-time Super Bowl Champion Peyton Manning as "Motivatin' Manning." In the new commercial, Manning takes on the role of a motivational speaker, spreading the message that each person has the potential to be so much more.
According to Ann Bair, Executive Vice President and Chief Marketing Officer for Nationwide, Manning's unique style and comedic delivery are on full display in this latest ad. She also emphasizes that the commercial highlights Nationwide's dual role as both a leading insurance company and one of America's largest financial services companies.
Manning himself is excited about his new role as Motivatin' Manning, stating that he traded in his helmet for a headset mic to play a character who finds inspiration in Nationwide's ability to provide both insurance and financial services. He sees it as a continuation of the series of characters that Nationwide has created and hopes it serves as a reminder to people that they can be so much more.
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The debut of Motivatin' Manning will take place on Thursday, September 4 during the 2025 NFL season-opening game between the Philadelphia Eagles and Dallas Cowboys on NBC. Fans can expect to see more commercials featuring Motivatin' Manning throughout the season, as well as other spots with his Nationwide teammate, NFL All-Pro running back Saquon Barkley.
This is not the first time that Manning has taken on a persona for Nationwide's commercials. He has previously portrayed Paintin' Manning, Debatin' Manning, and Calculatin' Manning. To see all of these ads featuring both Manning and Barkley, viewers can visit Nationwide's YouTube channel.
Nationwide has been an official sponsor of the National Football League since 2014. This partnership designates them as an official sponsor for various aspects of the league including auto, home, life, business, agribusiness, pet insurance, and retirement planning. They are also the presenting sponsor of the Walter Payton NFL Man of the Year Award, further highlighting their commitment to the sport and its players.
With Motivatin' Manning leading the way, Nationwide's latest campaign aims to inspire viewers to reach their full potential and reminds them that with Nationwide, they can have both great insurance and financial services. As the NFL season unfolds, fans can look forward to more entertaining commercials featuring Manning and Barkley as they continue to spread this message.
According to Ann Bair, Executive Vice President and Chief Marketing Officer for Nationwide, Manning's unique style and comedic delivery are on full display in this latest ad. She also emphasizes that the commercial highlights Nationwide's dual role as both a leading insurance company and one of America's largest financial services companies.
Manning himself is excited about his new role as Motivatin' Manning, stating that he traded in his helmet for a headset mic to play a character who finds inspiration in Nationwide's ability to provide both insurance and financial services. He sees it as a continuation of the series of characters that Nationwide has created and hopes it serves as a reminder to people that they can be so much more.
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The debut of Motivatin' Manning will take place on Thursday, September 4 during the 2025 NFL season-opening game between the Philadelphia Eagles and Dallas Cowboys on NBC. Fans can expect to see more commercials featuring Motivatin' Manning throughout the season, as well as other spots with his Nationwide teammate, NFL All-Pro running back Saquon Barkley.
This is not the first time that Manning has taken on a persona for Nationwide's commercials. He has previously portrayed Paintin' Manning, Debatin' Manning, and Calculatin' Manning. To see all of these ads featuring both Manning and Barkley, viewers can visit Nationwide's YouTube channel.
Nationwide has been an official sponsor of the National Football League since 2014. This partnership designates them as an official sponsor for various aspects of the league including auto, home, life, business, agribusiness, pet insurance, and retirement planning. They are also the presenting sponsor of the Walter Payton NFL Man of the Year Award, further highlighting their commitment to the sport and its players.
With Motivatin' Manning leading the way, Nationwide's latest campaign aims to inspire viewers to reach their full potential and reminds them that with Nationwide, they can have both great insurance and financial services. As the NFL season unfolds, fans can look forward to more entertaining commercials featuring Manning and Barkley as they continue to spread this message.
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